Hurley

Web Design | UI / UX | Marketing Collateral

Refreshed the digital identity for a leading surf-inspired lifestyle brand.

• Redesigned the site to reflect Hurley’s bold, energetic brand identity

• Created distinct shopping experiences for Men’s and Women’s stores

• Leveraged vibrant photography to build immersive brand stories

• Introduced customer-curated carousels to enhance product discovery

• Supported the redesign with cohesive marketing collateral